Miscalculations on a Worldwide Scale

Case Study: Boeing: Miscalculations on a Worldwide Scale
Management Mistakes and Successes, 10th Edition by Hartley, R. Copyright 2011 by John Wiley & Sons, Inc. Reprinted by permission of John Wiley & Sons, Inc. via the Copyright Clearance Center.
In this case study, you will uncover the feast-or-famine cycles of aircraft manufacturing and its effects on industry leader, Boeing. In addition, learn how competitive pressures from Airbus for market share added to Boeing's woes.
Focus on the operational issues of businesses that have huge cyclical swings in their manufacturing production. How do you manage your human resources and supplier base when there are sharp upswings and declines in your orders? How do you maintain seamless operations/communications among multiple departments and locations? How does a business that is at the heart of innovation keep pace with rapidly changing technology and a global market? How do competitive pressures effect your product development, pricing strategies, relationships with customers, etc. ?
Organizer (or, the timeline enforcer: assigns roles and establishes timelines)
Researcher (all members should participate)
Compiler (takes research results and compiles into a unified document)
Editor and poster (edits for mistakes and submits paper on time)

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